SMC Partners is a global leader in high stakes talent procurement. We build culture, we define partnerships between iconic brands and top celebrities, influencers and intellectual property that shapes culture while impacting global markets.

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SMC Partners is the leading lifestyle and entertainment strategic management agency. With over 20 years of asset development, negotiation, and communications experience, SMC Partners is internationally recognised as a specialist broker of equity based celebrity endorsements.

SMC Partners is the leading lifestyle and entertainment strategic management agency. With over 20 years of asset development, negotiation, and communications experience, SMC Partners is internationally recognised as a specialist broker of equity based celebrity endorsements.

SMC Partners is the leading lifestyle and entertainment strategic management agency. With over 20 years of asset development, negotiation, and communications experience, SMC Partners is internationally recognised as a specialist broker of equity based celebrity endorsements.

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